Healthcare Sales Strategy & Enablement

Navigate the complexities of healthcare with our top-tier sales training programs, designed to ensure your products and solutions not only resonate with customers but also enhance patient care. In the healthcare industry, where the stakes are high and the details intricate, a robust sales training program isn’t just helpful – it’s essential. We understand that startups and early-stage companies often miss the critical importance of effect sales training, both at the outset and as a continuous effort. Our team, seasoned in the art and science of sales, brings unparalleled expertise to the table. We’ve crafted and delivered impactful healthcare sales training programs for a diverse range of clients, from nimble startups and accelerators to global pharmaceutical behemoths. Partner with us to empower your sales team, ensuring they’re not just selling, but making a difference in healthcare.

 proven and validated 25/15/60 cap selling model

Elevate your healthcare sales strategy with out 25//15/60 CAP Selling model, honed over two decades analyzing and coaching top-tier healthcare sales professionals and innovative startup visionaries. This model is your key to mastering the complex sales landscape of the healthcare industry. It’s not just about selling; it’s about selling smarter. Our selling model equips you with the tools and techniques to navigate intricate sales processes with precision, ensuring you drive impactful results for providers, institutions, payers and large industry partners like Pharma or medical device companies. Whether you’re a seasoned sales professional or a startup entrepreneur, our model is tailored to help you achieve and exceed your sales goals in the competitive world of healthcare. Let’s transform your sales approach and achieve the success you deserve.

INTENTIONAL RELATIONSHIP BUILDING FOR HEALTHCARE

In today’s healthcare industry, mastering the art of intentional relationship building is essential for sales organizations aiming to thrive. The need for specialized training in networking within healthcare cannot be overstated, especially considering the complex buyer matrix involving decision-makers, influencers, gatekeepers, and users of healthcare technology and services. This training is crucial for young sales professionals to effectively build and maintain meaningful relationships in a sector characterized by long sale cycles. Without this focused approach in relationship-building training, companies stand to lose not only immediate sales opportunities but also the potential for long-standing partnerships in the healthcare industry. Emphasizing the importance of relationship building in healthcare sales, our program equips professionals with the skills to navigate this intricate network, ensuring sustained success and growth in the competitive healthcare market.

fly-on-the-wall sales excellence feedback

In the dynamic world of sales, having an extension of management to offer an unbiased evaluation of sales call execution is invaluable. This is where the concept of “Fly on the Wall” comes into play. Imagine having expert sales coaches who can objectively observe how your sales professionals execute their sales messaging, handle objections, and close deals. These coaches act as discreet, yet insightful observers, providing real-time feedback and guidance. The opportunity for growth here is immense. By having an external perspective, sales teams can swiftly adjust their strategies to better align with clients needs and expectations. This not only enhances the effectiveness of each sales interaction but also leads to more successful outcomes. Our team has conducted this type of service for organizations like GlaxoSmithKline and UCB Pharmaceuticals, with overwhelming positive feedback from the sales professionals and leadership. In essence, “Fly on the Wall” coaching is not just about correcting mistakes; it’s a proactive approach to refining sales techniques, ensuring your team consistently stays ahead of the curve in understanding and responding to client needs.

optimizing your sales team

Elevate your healthcare startup with out specialized consulting services, designed to optimize your sales team’s performance. Many early-stage healthcare startups struggle with establishing and effective sales onboarding process, which is crucial for long-term success. Our service focuses on developing comprehensive hiring guides, targeted training programs, and thorough assessment strategies. We also specialize in distinguishing the needs for sales-driven ‘hunters’ versus relationship-focused ‘nurturers’ in account management roles. Additionally, our expertise in crafting incentive compensation plans ensures that your sales personnel are motivated in alignment with your company’s goals. Avoid the common and costly pitfalls of inexperience in sales team development by leveraging our professional guidance. With our support, your healthcare startup can not only navigate but excel in the competitive healthcare industry, ensuring your sales team is well-equipped and strategically positioned for success.

Grow Your Sales Faster

Unlock your start-ups potential with our premier healthcare business development consulting services. Specializing in transforming healthcare startups into industry leaders, we excel in guiding venture from their early stages to generating multi-million dollar revenues. Our expertise isn’t just broad, it’s deep, covering high-impact areas like cardiometabolic health, oncology, and neuroscience. We don’t just advise; we connect. Our vast network reaches beyond director-level, offering you unparalleled access to key industry players in healthcare technology. Whether you’re a budding startup, a growth-focused corporation, or a venue capital firm investing in cutting-edge healthcare tech, our proven track record in orchestrating the launch of transformative healthcare products and services positions us as your go-to partner for success. Let’s innovate and grow together in the dynamic world of healthcare technology.

Our Expertise:

OPTIMIZE TARGETED MESSAGING FOR DECISION-MAKERS IN HEALTHCARE SALES

Our consulting firm excels in creating compelling, targeted messages that resonate deeply with key decision-making personas in the healthcare industry. We specialize in distilling the unique value of each product or solution, aligning it precisely with specific buyer personas, their unique challenges, and potential opportunities. Our strategic approach guarantees a perfect alignment between your innovative offerings   and market demand, all while emphasizing clear Return on Ivestment (ROI) metrics. This focus alignment ensures that your message not only reaches the right ears but also strikes the right chord, driving meaningful engagement and successful outcomes.

SPEED UP YOUR SALES CYCLE WITH EXPERT COACHING AND CONNECTIONS

At TransPharMed, we specialized in accelerating the sales cycle for healthcare businesses. Our unique approach involves leveraging an extensive network to swiftly connect you with key decision-makers across the healthcare spectrum. We ensure you’re always prepared with the perfect message, tailored for the right client at the ideal moment. Whether you’re targeting providers, hospital systems, government agencies, pharmaceutical companies, biotech firms, medical device companies, or payers, our team has the expertise and connections to facilitate these crucial introductions. With TransPharMed, you  gain access to a wealth of decision-making contacts, streamlining your path to successful sales engagements in the competitive healthcare industry.

transpharmed has decision-making and influencing relationships with

  • All 20 of the top 20 pharmaceutical companies
  • 15 of the top 20 payers in the US
  • Over 20 different hospital systems
  • Multiple agencies under the U.S. Department of Health and Human Services


WE HAVE EXPERTISE IN COMMERCIALIZING:

loT

AI + Big Data

Blockchain

Remote Patient Monitoring + virtual care

Clinical Decision Support

Wearables

Digital Health

AR/VR/MR

Cyber Security

Our Work with Startups, Innovation and Partners


                                          
                                          
                                          
                                          
                                          
                                          
                                          

FOREIGN GOVERNMENTS

BRIGDGE YOUR BLOBAL HEALTHCARE BUSINESS TO THE US MARKET WITH EXPERT CONSULTANCY

For foreign governments aiming to propel their healthcare companies into the lucrative US market, partnering with a consultancy that possesses both in-depth knowledge and robust relationships is crucial. Our consultancy stands as a pivotal bridge for these international businesses, offering unparalleled expertise in navigating the complex landscape of the US healthcare sector. With our deep understanding of the American healthcare system, regulatory environments, and market dynamics, coupled with our extensive network of key industry contacts, we provide the essential support and guidance needed to accelerate market entry and sales in the US. By collaborating with us, foreign healthcare companies gain a significant advantage, ensuring a smoother, faster, and more successful penetration of one of the world’s most competitive healthcare markets. Let us be your strategic ally in transforming your global healthcare ambitions into a thriving reality in the US. We have successfully helped companies from Canada, Argentina, Colombia, and France for example.

Who We Help

Startups

Typically post seed round and series A funding.

Foreign Governments

Help foreign governments guide their startups in understanding and successfully navigating selling in the US.

Corporations

We help with entrepreneurship, Vetting and assessing, the startups Innovation and matching.

VC Firms

We help your portfolio companies scale and grow their valuation.